Public and Organizational Policy 

• Identify policy makers using formal and informal processes in order to influence prevention policies and cultural and social norms. 
• Plan policy initiatives working in collaboration with appropriate community groups and other organizations in order to implement policy change. 
• Gain the support of decision makers by informing them about effective prevention practice in order to influence policy development. 
• Establish working relationships with media by serving as a credible resource in order to develop public support for effective prevention policy. 
• Promote advocacy for prevention by conducting prevention awareness campaigns to strengthen public and organizational policy and norms.